A short glossary of the behind-the-scenes lingo used by bellhops, cleaning staff, and concierge at your favorite hotels. Drop us an email (editor@hotelspeak.com) and we’ll add it in! Feeder City: A distant city that attracts travelers to gateway cities. Is The W Hotel currently open? Generally used to quickly transform a meeting setup into a banquet setup. Transient Occupancy Tax: City or County tax added to the price of a hotel room. A company/group responsible for the promotion of an area (this could be regionally, nationally or town/city specific). Typically these are lower than standard consumer rates as corporates/companies can offer a high volume of annual bookings. BTL – Below The Line (generally refers to niche marketing campaigns focused on return on investment). Mix it up with sizzling international cuisines in destination restaurants, signature cocktails, and dancing in Whiskey Blue and cozy conversations in W … Cobblestone Hotel and Suites - Torrington. Pipe & Drape: Tubing and drapery that separates individual booths or stations. Quin: Refers to hotel rooms that can accommodate five people. Don’t worry, you’re not alone. Above the Line: Commission received from advertising like T.V., radio, posters, and press. MCI – Meetings, Conventions and Incentives. InterActiveCorp (IAC): A U.S. company that owns various online travel-related businesses. DMO – Destination Marketing Organisation. Benchmarking: A method of comparing a hotel against competitors. Cold Call: A solicitation of business to convince potential customers to buy from a salesperson with no previous contact prior to the call. A good hotel booking system will let you efficiently manage... You have entered an incorrect email address! Affinity Group: A group formed around a common interest where members are usually of the same organization. English Service: Vegetables are served in bowls and readily on the table for guests to serve themselves. Yield Management: Process of understanding, anticipating, and reacting to consumer behavior to maximize revenue. Merchant Model – Business model where the hotel offers net rates so that a merchant can add their profit margin (mark up the rates) for sale to the public. Collaborative event sales software that increases qualified leads and drives direct revenue. Last Room Availability (LRA): A combination of negotiated and group rates that allow agents to book a hotel’s last available room at a contracted rate. By signing up you agree to receive emails from Hotel Speak and select partners. Government Planner: A planner who manages event for government functions at the city, state, or local level. No room has been allocated to a guest before arrival, so they will get any room available on arrival OR a flat rate for which a hotel agrees to offer any of its available rooms. Pre-Con – Pre-Convention Meeting – a meeting held prior to an event to confirm and review all arrangements for said event. Receptive Operator: Specialists who handle arrangements for incoming visitors, such as airport transfers, restaurants, and accommodations. Here are some of the hotel Staff Lingo fond at some of these hotels: Hotel Chandler, New York Skipper : Someone who makes a reservation but never shows up for their stay. Refer to this hotel terms dictionary to make sure your “lingo” means the same while talking with business partners. Now You Know the Most Common Hotel Terms! Cabaret Set-up: Cocktail tables, chairs, and a stage make up the room set. Experience sound like you’ve never felt it before at Wake Up Call®: A W Hotels Music Festival®. Launched in 1998 in New York, W Hotels is a luxury hotel chain owned by Starwood Hotels & Resorts Worldwide that is generally marketed toward a younger crowd. Run Of House (ROH): ROH in hotel terms means a basic room type with no guaranteed specific amenities. … Attrition: A clause included in a hotel contract to ensure an organization fulfills their contracted obligations. Minimum Acceptable Rate (MAR): Lowest rate that a hotel will accept from a group, determined via displacement analysis. Second Tier City: More appropriately referred to as a midsize city. Base Fee – Agreed upon hotel management fee earned by the hotel operator. Rewards can vary, but typically include free stays, dining vouchers etc. F&B: Industry acronym for food & beverage. Boutique Hotels – Generally refers to smaller, luxury hotels that differentiate themselves by their service and product offering. PRPN: Industry acronym for per room, per night. Competitor – A rival hotel group or individual property. Distressed Sale: A desperate need to sell assets due to unfavorable conditions results in seller receiving a lower price. This property can only accept bookings for essential travel or stays. Stay Monday, Tuesday, Thursday, Friday and room held on Wednesday). Hotel representative – A member of the marketing and sales department of the hotel who actively seeks out group activities planner. No-Show: Term for reservations where the confirmed party does not show up without contacting the hotel to cancel or change. That is obviously not the norm. Green Hotels – Generally refers to hotels making an active effort to operate sustainably and reduce their environmental impact. Occupancy Rate: An average of occupancy over a defined period of dates. CMP – Complete Meeting Package – a per person charge, usually with a conference center, that includes the individual’s room, food and beverage, and proportional share of all other charges (room rental, technology, etc. Read more on hotel chatbots here. Walk: Moving guests to a nearby hotel when overbooking occurs. W Hotels logo. Turn: The process of completely changing a meeting room set-up from one event to the next. Blocked: Hotel rooms reserved without a deposit. Quick Set: A setup template that reduces turnover times and work between events and thus results in a price break for the group. Marriott is gearing up to open two W hotels in the US in the coming months, as the brand welcomes properties in Nashville and Philadelphia. Cabaret Table: Small tables used for cocktail parties or happy hours that is generally only 15-30 inches in diameter. Attrition Fees: Fees associated with unused rooms in a room block. The Internet and other non-GDS electronic channels of hotel distribution. Spotted something we’ve missed? Island Booth/Stand/Exhibit: Aisles are created on all four sides of the booth, stand, or exhibit. 3 Unique Selling Propositions for Hotel & Travel Marketing After COVID, 7 Ways to Improve Hotel Guest Experience and Satisfaction, 10 Essential Features of a Good Hotel Booking System, How to Excel as an Experience Economy Hotel. House Count: The total guest occupancy of a hotel at any given moment. Can reduce the volume of direct system queries by allowing requests to be satisfied by extracting information from the cache (speeding up processes for guests). Exposition: Another term for a large exhibit or trade show. audio visual but are contracted elsewhere. Often requested by corporate guests. Press Trip: Travels with the main purpose of writing about that destination. Occupancy: The measure of fill by dividing the total number of rooms occupied by the number of rooms available. L2B / L2B Ratio – Look to book. Professionals in the hospitality industry say these are the hotel acronyms and abbreviations you need to know. Check your inbox or spam folder to confirm your subscription. Inbound Tourism: The traffic of international tourists spending foreign money contributing to the export economy. Often they’ll pay a higher rate (even Rack Rate) accordingly. Commissionable Rate Commitment: Contract where a portion of the room rate is to be paid to a sponsoring group or third party such as an intermediary planner. Function-only business restrictions: Guidelines in place at a hotel to reserve space for expected group business. Proposal: General information about what services and products a hotel can offer for customer’s meeting or event. Can you name the hotel term by the lingo (some apply to other fields as well)? Chain Code – A two letter code used in distribution systems to identify a hotel chain. EPO / IPO – Each Pays Own, Individual Pays Own. Adjusted Gross Operating Profit (AGOP): A measure of gross operating profit used to determine how much of your income is minus the hotel management base fee. LOS (or Length of Stay) – The duration of a guests visit. Alternative Availability – Displaying other available properties when the requested property is unavailable for sale. Previous visitors were wowed by the hotel… Day Guests – Guests that arrive and depart the same day. Transient Business: Segment of business comprised of individual bookings as opposed to bookings from a group. Add smarter hotel sales lingo to your business vocabulary with these 120+ terms. by fireatwill Plays Quiz not verified by Sporcle . E.g 3 nights. Yield – Hotel’s profit margin when a room is sold (less any commissions etc.). The ratio of people who visit your website or CRS (Central Reservations System) divided by the number of reservations received. Late Charge – Charges that may be passed on to a guest after their departure from a hotel. Overbooking: When more rooms are sold than are physically available to sell. These teams work together to generate business ending in a boost of revenue and sales–and to put on stunning events. (307) 532-1033. Half-Board: A rate that includes a bed, breakfast, and a choice of lunch or dinner. Cooperative Partner: An independent organization that works alongside a tourism office by providing donations or cash to increase the marketing impact of the tourism office’s program. Find more ways to say hotel, along with related words, antonyms and example phrases at Thesaurus.com, the world's most trusted free thesaurus. Dedicated Bandwidth: Bandwidth available to only a specific group. European Plan (EP): One hotel package that excludes coverage of meals. Another word for hotel. Refreshment Break: Period between sessions of an event that is accompanied by snacks and beverages. Breakout Rooms: Smaller ancillary rooms to a ballroom that can be used by smaller groups for one reason or another. To make... Online bookings make up almost 63% of the travel and tourism segment’s revenue annually. When traveling for business, pleasure, or both, there’s nothing more annoying than having a dirty hotel room, lousy customer service, or nonexistent Wi-Fi. Cooperative Marketing: Programs for marketing involving two or more participating companies, institutions, or organizations. Joint Venture: An agreement between two or more individuals or businesses concur on sharing profit, loss, and control in a specific endeavor. Double Occupancy (DBL): The hotel rate covers up to 2 people in the room. Merchant Rate: A business model used by OTAs to markup hotel net rates to sell to the public. housekeeping, maid noun: staff members that clean the rooms and linen: Put a sign on the door if you want housekeeping to come in and change the sheets on the bed. Room Inventory – the volume of rooms available to be sold. For example, telephone calls or mini bar charges that weren’t determined before the guest left. Occupancy Forecast: A prediction of occupancy for a set period that helps hotels define their business goals. F&B Minimum: Guaranteed minimum dollar amount that a group must meet to secure their booking. Request for Information (RFI): Sent to a hotel or venue to request further details as to the property and event space.